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This resource examines the data-oriented trends affecting consumer industries and retailers, and evaluates next-generation analytics strategies that are driving success.
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This resource explores the changing e-commerce landscape, and investigates how developing an omni-channel environment can help you create a strong, dynamic customer experience.
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In this brief paper you’ll discover the 4 key dimensions to personalized Web marketing and learn real-life successes of enterprises that have made the personalized Web a core part of their growth strategies. Deliver greater value for your customers and your company through a centralized interactive marketing platform.
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This resource explores selling solutions for IT service providers. Learn about what a Pain Chain is, how it works, and how to use it as a successful sales strategy. When used correctly, the Pain Chain becomes a useful tool that can help strengthen your relationship with your clients.
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B2B professionals need to ensure their partners have up-to-date information, and that their web content is consistent and relevant across all channels. To simplify channel marketing, savvy businesses are looking towards channel content syndication.
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SAS technology has been proven to be the most versatile storage solution in data transfer and high performance. Read this white paper to learn about a solution that renders the necessary performance needed for your client's expanding market requirements.
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The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.
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In this e-guide, uncover how the cloud is affecting the way channel partnerships are formed and managed, as well as what your organization should be doing in the cloud era.
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This paper will provide answers, focusing on the four key aspects of service that can combine to create a "WOW!" experience: convenience, speed, relevance, and relationship.
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As the internet changes the way of traditional marketing and communication, discover a “True Profile” as a means of understanding customer behavior, actions and preferences using analytics. Learn the 4 key components of True Profiles and the business benefits included.