WHITE PAPER:
Your company's website is one of your most valuable assets, so it needs to be as effective, informative, and engaging as possible in order to provide the best customer experience. Turn to this white paper to learn the challenges behind optimizing your site and learn how you can avoid the pitfalls while implementing the most effective processes.
WHITE PAPER:
Web site optimization can drastically help your business increase conversion rates and bring in revenue, but it is not a simple process. Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization, and determine which process is most effective for your organization.
WHITE PAPER:
B2B professionals need to ensure their partners have up-to-date information, and that their web content is consistent and relevant across all channels. To simplify channel marketing, savvy businesses are looking towards channel content syndication.
WHITE PAPER:
In this white paper, learn more about the importance of localization, the challenges and benefits of deploying multilingual content, and the tools you'll need to improve your web experience management (WEM) strategy on a global scale.
WHITE PAPER:
In this resource, learn about a technology that enables integration of web applications into a CMS, so they can be centrally opened and edited, improving efficiency and making better web pages. Specifically, take a look at a video integration module that allows you to easily integrate videos into web pages, online shops and portals.
WHITE PAPER:
Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
WHITE PAPER:
The IBM content analysis process, part of the IBM ISS Global Data Center, is built on a platform that classifies millions of web pages and e-mails every day. Access this white paper for a detailed look at how this technology will effectively protect users from unwanted content.
WHITE PAPER:
If your organization is considering deploying a new portal or migrating from one solution to another, IBM can help you make an educated and benefits-focused decision. This evaluation guide takes a scenario-based approach to help you navigate the portal decision criteria based on your current business priorities.
WHITE PAPER:
Without access to historical information, organizations today would be severely limited in their ability to make informed, appropriate decisions regarding even the most basic aspects of their business. This whitepaper outlines the four keys to success and discusses the ROI of Web 2.0.
WHITE PAPER:
Access this guide today to learn why high website performance is a business differentiator, and discover the role that content delivery networks (CDNs) play in improving user experiences.